Creative Production

Creative production is one part creative illustration and one part post production and rendering. We draw the fine line between photography and illustration, or we use of the best of both mediums. Whichever we use doesn’t matter. What does matter is the quality and clarity of the final image.

Wellcom can render the most brilliant photo-like image or take it to great effect through clever animation. For times when photography can achieve the desired result, Wellcom’s smart illustration can. Wellcom can illustrate in 2D, 3D or illustrate retouch over the top of an existing photograph with stunning results. Nothing is impossible.

Wellcom produces superb 3D rendered imagery using various software tools including CGI. This includes graphic illustrations and general illustration. Suitable for everything from annual reports to websites to press ads to brochures. These start life as wireframes and can also be animated for TVC or online use as Quicktimes or MPEGs. They are perfect as training or marketing tools or where photography doesn’t quite add enough detail to a client product.